About
A film studio in São Paulo and Cairo, working internationally.
Inhouse Creative Studio is a team of filmmakers led by director Mohammed Soliman. Direction, cinematography, editing and color all happen in house, so the people who plan a film are the ones who shoot, cut and grade it. Around that core, we build the right crew for each project.
The work moves between Cairo and São Paulo, between Arab and Latin American markets, for brands, artists and causes with something real to say.
Four crafts, one team.
- 01
Direction
From the idea and the treatment to casting and the set: one point of view, held all the way through.
Seen inSUMO, Tijbireeny
- 02
Cinematography
Lighting and camera for our own films, and as director of photography for other directors.
Seen inHUSTLE
- 03
Editing
Cutting for rhythm and story, for the long version and for every social cut that comes after it.
- 04
Color
The grade is where a film gets its mood, and we finish every film we make.
Seen inVolkswagen Delivery Trucks
Where the mood is made.
Drag across the frame to compare the flat log footage from the camera with the final grade.
São Paulo
Our base in Brazil, for Brazilian and Latin American brands and artists.
Cairo
Our base in Egypt, and our door to the Gulf and the wider Arab world.
What we hold to
- 01
Story first
A brand brief becomes a film with a point of view.
- 02
Cultural fluency
Cairo to São Paulo. Arab and Latin American audiences, understood from the inside.
- 03
One team, every frame
The team that plans the film shoots, cuts and grades it too, so nothing gets lost between departments.
Tell us the story.
A brief, a song, a cause or a rough idea. Send it over and we will reply.